Point your camera.
Learn your car.

Open the app, point at your engine, and hear exactly what every part does — explained in plain English. Like having a patient mechanic friend looking over your shoulder.

✓ Free to join ✓ No credit card ✓ F-150 owners get early access

Step 1

📷

Open your hood

Pop the hood and point your phone camera at the engine. That's it.

Step 2

🔎

Parts light up

ServiceAR identifies every component — alternator, fan belt, oil dipstick, coolant reservoir — in real time.

Step 3

🔊

Listen & learn

Tap any part and hear a simple voice explanation: what it does, why it matters, and when to check it.

Stop feeling clueless about your car.

You don't need to become a mechanic. You just need to know enough to feel confident — at the auto shop, on the highway, or in your own driveway.

💰

Save money at the shop

When you understand your car, you can spot unnecessary upsells. Know what the mechanic is talking about before they talk you into a $400 repair you don't need.

📚

Learn at your own pace

No classes. No greasy YouTube thumbnails. Just point and listen whenever you have 5 minutes. Parked in your driveway on a Saturday? Perfect time to learn.

💪

Handle simple stuff yourself

Check your own oil. Top off coolant. Know what that warning light means. Small confidence gains that save you hundreds over time.

👥

Teach your kids (or yourself)

Pass on car knowledge without needing to be an expert. ServiceAR does the explaining — you just share the experience.

Starting with America's best-selling truck.

We're launching with the Ford F-150 because it's the vehicle more Americans own than any other. Every model year. Every engine variant. Every part under the hood, identified and explained.

5.0L Coyote V8 3.5L EcoBoost 2.7L EcoBoost PowerBoost Hybrid Oil filter Alternator Serpentine belt Coolant reservoir Air filter Battery Brake fluid Fuse box

YouTube vs. ServiceAR

You've tried Googling "what is this thing in my engine." Here's why pointing your camera is better.

❌ The YouTube/Google Way

❌ Search for 10 minutes, still not sure which part you're looking at
❌ Diagrams don't match your specific engine
❌ Too much jargon — "throttle body" means nothing to you
❌ 20-minute videos when you just want a quick answer
❌ Hard to match what's on screen to what's in front of you

✔️ The ServiceAR Way

✔️ Point your camera at the actual part. Instantly identified.
✔️ Matched to YOUR specific vehicle and engine
✔️ Plain English explanations — no mechanic jargon
✔️ 15-second voice explanations, not 20-minute videos
✔️ AR overlays show you exactly what you're looking at

Frequently asked questions

Do I need to know anything about cars to use this?

Nope. ServiceAR is built for complete beginners. If you've never opened your hood before, you're our target audience. We explain everything in plain language with zero jargon.

Is it free?

The waitlist is free and early supporters will get special pricing when we launch. We're still finalizing pricing, but our goal is to make car knowledge accessible to everyone.

Why start with the F-150?

It's the best-selling vehicle in America — over 750,000 sold every year. By focusing on one truck first, we can make the experience exceptional before expanding to more vehicles.

What phone do I need?

Any modern iPhone or Android with a camera. AR features work best on phones from 2020 or newer, but basic part identification will work on older devices too.

Will you support other vehicles?

Absolutely. F-150 is just the start. We're building a library of every popular vehicle. Join the waitlist and tell us what you drive — it helps us prioritize.

Can this replace going to a mechanic?

Not for major repairs — and we'd never suggest that. But it can help you handle simple maintenance (checking oil, topping off fluids) and understand what your mechanic tells you so you can make informed decisions.

Point your camera.Learn your car.